16 MONTHS
OUR 16 MONTH EXPERIMENT
OUR 16 MONTH EXPERIMENT
Building The Best Deodorant
Formulating the sexiest natural deodorant didn’t happen overnight. We hit the lab with a mission, endured countless obstacles all in the name of glory - and to reinvent deodorant. We tried them all from sticks, pastes, creams and sprays but not a single deodorant checked all the boxes. Lucky for you we’ve done the research, tested on ourselves for over 16 months and the lab results are in:
$18,500 INVESTED
77 PRODUCTS TESTED
39 SMELLY DAYS
26 RASHES
9 SHIRTS RUINED
3 POTENTIAL WINNERS
0 MADE FOR MEN